PrimaDonna - When your lingerie feels like your own skin!
 
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PrimaDonna

Ultimate lingerie and luxury at the very heart



PrimaDonna lingerie, sports underwear and swimwear are created by Europeans for real women. Here is designed for curves in all sizes, and the goal is the absolute comfort, support and the feeling of being delicious.

PrimaDonna lingerie, sports underwear and swimwear are created by Europeans for real women. Here is designed for curves in all sizes, and the goal is the absolute comfort, support and the feeling of being delicious.

Deauville Full Cup Bh

Deauville Full Cup Bh
€ 104.00

Deauville Thong

Deauville Thong
€ 53.00

Deauville Full Brief

Deauville Full Brief
€ 54.00

Deauville Rio Brief

Deauville Rio Brief
€ 53.00

Baboushka Full Cup Bra

Baboushka Full Cup Bra
€ 118.00

Baboushka Balconette Bra

Baboushka Balconette Bra
€ 129.00

Baboushka Panties

Baboushka Panties
€ 59.00

Baboushka Luxury Thong

Baboushka Luxury Thong
€ 76.00

Dolce Vita Longline Balcony Bra

Dolce Vita Longline Balcony Bra
€ 117.00

Dolce Vita Padded Balcony Bra

Dolce Vita Padded Balcony Bra
€ 113.00

Dolce Vita Briefs

Dolce Vita Briefs
€ 43.00

Dolce Vita Full Briefs

Dolce Vita Full Briefs
€ 54.00

Dolce Vita Thong

Dolce Vita Thong
€ 43.00

Dolce Vita Luxury Thong

Dolce Vita Luxury Thong
€ 73.00

Fireworks Full Cup Bra

Fireworks Full Cup Bra
€ 105.00

Fireworks Full Briefs

Fireworks Full Briefs
€ 49.00

Fireworks Luxury Thong

Fireworks Luxury Thong
€ 65.00

Madison Rio Briefs Khaki

Madison Rio Briefs Khaki
€ 34.00

Madison Full Briefs Khaki

Madison Full Briefs Khaki
€ 41.00

Madison Thong Khaki

Madison Thong Khaki
€ 34.00

Plume Bodystocking Toffee

Plume Bodystocking Toffee
€ 145.00

Plume Balconette Bra Toffee

Plume Balconette Bra Toffee
€ 102.00

Plume Rio Briefs Toffee

Plume Rio Briefs Toffee
€ 41.00

Plume Full Briefs Toffee

Plume Full Briefs Toffee
€ 43.00

Plume Luxury Thong Toffee

Plume Luxury Thong Toffee
€ 49.00

Ray Of Light Balconette Red

Ray Of Light Balconette Red
€ 102.00

Ray Of Light Rio Briefs

Ray Of Light Rio Briefs
€ 41.00

Ray Of Light Thong Red

Ray Of Light Thong Red
€ 43.00

Ray Of Light Luxury Thong Red

Ray Of Light Luxury Thong Red
€ 65.00

Allegra Bodystocking

Allegra Bodystocking
€ 135.00

Allegra Full Briefs

Allegra Full Briefs
€ 43.00

Allegra Trusser

Allegra Trusser
€ 38.00

Allegra Balcony Bra

Allegra Balcony Bra
€ 98.00

Allegra Full Cup Bra

Allegra Full Cup Bra
€ 97.00

Summer Luxury Thong

Summer Luxury Thong
€ 65.00

Summer Thong

Summer Thong
€ 38.00

Madison Full Briefs

Madison Full Briefs
€ 43.00

Madison Thong

Madison Thong
€ 34.00

Madison Rio Briefs

Madison Rio Briefs
€ 35.00

Madison Full Cup Bra

Madison Full Cup Bra
€ 84.00

Divine Full Briefs

Divine Full Briefs
€ 49.00

Divine Full Brief With Lace

Divine Full Brief With Lace
€ 43.00

Divine Rio Briefs With Lace

Divine Rio Briefs With Lace
€ 38.00

Divine Seamless Non-padded Bra

Divine Seamless Non-padded Bra
€ 102.00

Divine Strapless Bra

Divine Strapless Bra
€ 97.00

Madison Rio Briefs

Madison Rio Briefs
€ 42.00

Madison Balconette Bra

Madison Balconette Bra
€ 92.00

Madison Thong

Madison Thong
€ 39.00

Madison Hotpants

Madison Hotpants
€ 43.00

Madison Full Briefs

Madison Full Briefs
€ 43.00

Madison Rio Briefs

Madison Rio Briefs
€ 42.00

Eternal Rio Briefs

Eternal Rio Briefs
€ 41.00

Eternal Full Briefs

Eternal Full Briefs
€ 49.00

Eternal Full Cup Bra

Eternal Full Cup Bra
€ 94.00

Eternal Balconette Bra

Eternal Balconette Bra
€ 97.00

Madison Thong

Madison Thong
€ 39.00

Thong Primadonna Ray Of Light

Thong Primadonna Ray Of Light
€ 43.00

Ray Of Light Rio Briefs

Ray Of Light Rio Briefs
€ 38.00

True Romance Thong

True Romance Thong
€ 38.00

True Romance Highwaist Briefs

True Romance Highwaist Briefs
€ 49.00

True Romance Plunge Balconette Bra

True Romance Plunge Balconette Bra
€ 101.00

True Romance Rio Briefs

True Romance Rio Briefs
€ 38.00

True Romance Balconette Bra

True Romance Balconette Bra
€ 104.00

Madam Butterfly Luxury Thong

Madam Butterfly Luxury Thong
€ 54.00

Madam Butterfly Thong

Madam Butterfly Thong
€ 38.00

Madam Butterfly Highwaist Briefs

Madam Butterfly Highwaist Briefs
€ 49.00

Madam Butterfly Balconette Bra

Madam Butterfly Balconette Bra
€ 98.00

Delight Luxury Thong

Delight Luxury Thong
€ 59.00

Many know PrimaDonna as the only brand that seriously takes breast size seriously. The fact is that many designers are creating lingerie styles for women who are far from the "normal European girl". We Europeans have hips, and we have breasts that deserve lingerie which fits and, at the same time, look so astonishing and seductive, that we almost want to pose in it right on the street!

Cup size - neglected element in bra and swimwear



It’s a known fact, that about 50% of all women actually wear a bra with a wrong cup size – as a result being uncomfortable, missing support of the breasts and with a bad feeling at the end of the day. Often, designers simply do not make lingerie according to how the girls and women really look like nowadays. That is why PrimaDonna is a refreshing and comfortable kick-start on the Danish market.

Since 1865 (yes, you read correctly), PrimaDonna not only has provided women with bras of a luxury standard but also other types of elite class lingerie. When focus has primarily been on a bra, it is obvious that a bra is extremely important for a woman's comfort. You can read more about the unique PrimaDonna Bra here.

Free movement on the beach


Most women know the feeling when the breasts either run around in a too big bra cup - or are dangerously close to falling out due to a small bra cup. It's bad enough when it’s in a bra, but it's completely terrible when it's in a bikini or swimsuit. PrimaDonna knows that, and therefore the proud tradition continues in the beautiful collections in PrimaDonna Swimwear here.

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